Economic Impact Report
Economic Impact Report

The West Coast Wilderness Trail Economic Impact Report is now out. Click here to download the report.
Some of the key findings include the following:

  • The trail brings 7,000-10,000 new visitors a year to the Coast
  • 94% have come specifically to ride the trail
  • 88% of riders are from New Zealand; Auckland is the predominant region
  • 12% are international visitors; Australia the most prominent country of origin
  • the main age group are 60-69 years, 11% of riders are under 40
  • the average nights stay while riding the trail is 3.2, the average stay while on the Coast is 4.2 nights
  • the average spend per rider per day is $207
  • The trail has been the catalyst for the revival of the township of Kumara, the creation of five significant new businesses and over $7 million in private investment, extensions to many others and over 30 direct full and part-time jobs.


Ready to go?
Get help planning your trip from the experts
Book/Enquire
Connect
Join our community of trail-lovers!
Like on Facebook
Sign up
Get the latest trail updates and news
Buy the trail guide

Get the inside word on NZ’s most loved trail with the official Wilderness Trail guide book.

Buy now